If it needs sign-off,
it belongs in Gain.
Gain is the content approval software for marketing teams and agencies. Collect approvals on social posts, files, documents, and web pages in one place, with a time-stamped record of who approved what.
Every brand, every client, its own approval workflow.
Build approval workflows for every brand, client, or campaign. Content moves through the steps you set, on its own.
Add everyone who needs to weigh in
Designer, account manager, legal, client. Add as many rounds and people as you need, in the order you set once. Content moves to the next step on its own, or waits for a final internal look.
Gain does the chasing
Each reviewer gets notified when content is ready and reminded if it sits. They see how the content will look live, drop in comments or questions, and approve in one click.
Approved, then it ships
Social posts can auto-schedule and publish the moment the last approval lands. Everything else leaves with a time-stamped record of who approved it and when.
All your content,
one place to approve it.
Whatever your team needs to ship, it goes through Gain. No re-emailing, no exports, and no tool-switching to gather the right sign-offs.
Approve, schedule and auto-publish to 9 social platforms.
Gather approvals on PDFs, videos, decks, or any other marketing asset.
Briefs and drafts created in Gain, approved like everything else.
Who approved what, and when. Forever on the record.
Every content item carries its own activity and approval tracker. Comments, change requests, and sign-offs are all time-stamped and downloadable.
The record isn't a separate report you compile later. It lives on the content itself.
See how the approval record works
v4 · MP4Why clients love approving content in Gain
Clients click the link in their email and they see the content, ready to approve. That's the whole experience. No tool to learn, no login to remember. Once signed off, content clears their queue.
Approvals are the one thing a client touches every week. Make that easy and they stay. Agencies tell us it's the reason clients come back.
Manage content for clients and brands of any size
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Most marketing teams pay for two or three tools to get content approved and published: a scheduler for social, a proofing tool for files, a separate one for all other web content. Gain does all three, and here's when that actually matters:
Pick Gain when
- Your team works on social posts plus files, documents, and web pages. That's most marketing teams.
- Clients, leadership, or legal sign off before content goes live, and you need the record to prove it.
- You manage several clients, brands, or locations and want them kept separate.
- You're paying for two or three tools and want one record of every approval instead.
Pick another tool when
- You're a solo creator who just needs to schedule posts.
- You need element-level website QA or developer bug tracking.
- You want robust analytics dashboards and social listening. Gain focuses on getting content approved and published.
Agencies, in-house teams, and clients agree. Gain is the easiest to use.
“I use Gain for 10+ clients and it helps keep me organized and SANE.”
“It's super easy to set up and use and our clients love the approval workflow feature!”
“If you need a Content Approval tool, Gain is the way to go.”
Frequently asked questions
Gain is a marketing content approval platform where teams review, approve, and publish social media posts, files, documents, and web content from one place — with a full record of who approved what, when, and which version.
Social media tools approve social posts — that's it. Proofing tools review files but can't publish a single post. Gain is the only platform built to approve all of it in one place, through the same workflows, with the same stakeholders, and with one shared audit trail.
They get an email with a secure magic link — no password, no account. They see true-to-platform previews, annotate directly on content, and approve or request changes in one click. Gain reminds them automatically at 6, 12, 24, 48, and 72 hours, and their approvals are free and unlimited on every plan.
Social posts for 9 platforms. Files of virtually any kind — PDFs, videos, images, presentations, spreadsheets, even Photoshop and Illustrator files — with on-file annotations and full version history. Documents written in Gain like briefs and press releases. And public web pages via Live Link (beta). Plus direct imports from Canva, Dropbox, Google Drive, Box, and OneDrive.
Yes. Once content clears your approval flow, Gain auto-schedules and publishes to connected channels — and only approved content can ever go live. Anything not approved simply can't be published.
Yes — 14 days, no credit card, set up in about 5 minutes. Plans start at $99/month flat and scale by the clients and brands you manage, not seats. Annual billing is 20% off, and registered non-profits get 50% off.
One place to approve everything. One record of every decision.
Set up in about 5 minutes. Your reviewers never need an account. Only approved content ever goes live.